Author Archives: Taylor Glickman

How to Write an Amazing Article or Blog Post

Online content writing has grown to become a very lucrative means of income for freelance writers. As the Internet continues to expand, more and more blogs and websites appear. As a result, more quality, unique content is needed to fill them. While some bloggers or website owners may provide their own content, others may choose to outsource this work to online content writers and professional freelancers. Whether you have your own website or have chosen a career as a freelancer, it is vital that you know the difference between simply writing a blog post or article to take up space and writing a fantastic article or blog post that will gain the attention of search engines, bring in traffic, and …

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What Makes Great SEO Content Writing

When it comes to creating stellar content, a somewhat delicate balance must be struck. Unlike the old days, you won’t get anywhere by strictly creating content that appeals to search engine algorithms. Actual humans need to get something out of it too. However, this hardly means SEO no longer matters. If anything, it’s more important than ever. These days, the best content gives a nod to SEO, conforms to search engine guidelines and is irresistible to its intended audience. Without any further ado, here are 20 tips for creating content that engages readers, helps you get your marketing message across and, most importantly, helps your website rank: Know Your Audience – You can’t effectively market anything without knowing your audience. …

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What Makes Great Copywriting?

Between books, the Internet, flyers and much more, there is more copy out there today than ever before. However, not all of this copy is compelling or otherwise worth reading. Some copy even turns off its intended audience and completely fails to achieve its purpose. There are ways to avoid this. All it takes is knowing what makes great copywriting. Here are twenty characteristics of such copy, in no particular order: An Incredible Lead-In Sentence: Great copy is copy that people actually want to read, and nothing encourages people to pay attention to the written word more than an incredible lead-in sentence. Such opening sentences lay hold of readers and draw them in. Bold statements that evoke pleasant memories and …

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The Most Important Things to Remember as a Digital Writer

Writing for a living is liberating, rewarding and potentially lucrative. To be successful at it though, you need to stay one step ahead of the competition and that means you need to avoid being complacent or just ‘going through the motions’. When someone orders an article from you or some web page content, you need to treat this as an opportunity to form a new business relationship. This isn’t just one isolated order – this is your chance to impress. You need to make your writing work for them to meet their goals because that way they’ll be much more inclined to order from you again next time. This means constantly keeping a few things in mind as you’re writing. …

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How to Become a Freelance Writer

Would you like a job that allows you to be creative, to spend your time reading and writing about subjects that you find fascinating and that you can do from anywhere? Would you like a job with practically limitless earning potential? And that will allow you to run your own business and get a real sense of pride seeing your work being enjoyed by millions of readers? Then you should consider being a freelance writer. Being a freelance writer provides you with all those amazing benefits and more. And there has never been a better time to become a freelance writer thanks to the number of businesses that are migrating to the web. Digital marketers say that ‘content is king’ …

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The Most Common Types of Writing Clients You Will Encounter and How to Deal With Them – The Good, The Bad and The Ugly!

Being a great copywriter is about being able to write large amounts of high quality content quickly. It means being adaptable in terms of tone and style and it means being able to learn and grasp new subjects quickly. At the same time though, it also means communicating with clients and knowing how to keep them happy. This is where many writers will often fall down as they let ‘creative differences’ get in the way. When you provide any service, you sometimes need to swallow your ego. This is not the time of place to be a diva. In fact, sometimes, being a copywriter means selling just a little bit of your soul… Remember: the client is always right. If …

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How to Write an Original SEO Article: 7 Key Steps to Keep in Mind

If you’re going to be creating content for a living – as a webmaster, blogger, copywriter or internet marketer – then one of the fundamental things you will need to know is how to write original ‘SEO articles’. SEO (Search Engine Optimization) articles are articles designed specifically to rank in Google and thus they are somewhat different from other types of content that are written purely for the purpose of being entertaining and interesting to the audience. Of course they still need to be interesting to the audience as well. In fact, that’s even more important if you want to rank seeing as Google’s job is to help its users find content that will be interesting, relevant and high value. …

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A Comprehensive Introduction to the World of Typography – The Devil is in the Details

So you’ve just received a blog post from the writer you hired for your website. It looks good, so you load up your WordPress admin panel and get ready to post it. But wait a minute! Before you hit that ‘publish’ button, have you thought about the typography you’re going to use? Have you thought about it for your website in general? Because even the best content in the world can live or die based on your choice of typeface. This is a highly detailed subject that can have a huge impact on the look and feel of your web design as well as the flow and impact of your posts and articles. Unfortunately, it’s also a subject that a …

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Becoming a Digital Nomad – What to Expect and How to Make the Leap

As job descriptions go, ‘digital nomad’ has to be one of the coolest sounding there is. And indeed, being a digital nomad certainly is very cool and has a ton of amazing advantages when compared to ‘normal’ jobs. To be more accurate though, the term isn’t so much a job title as it is a lifestyle choice that refers specifically to the way in which someone works. A digital nomad can in fact do any job as long as it’s online and as long as it’s ‘remote’. A digital nomad is someone who doesn’t need an office then and who is ‘untethered’ from any one physical location. As long as they have a laptop and an internet connection, they can …

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So You Want to be a Copywriter? How to Make Yourself Indispensable

Being a copywriter is a pretty sweet gig if you’re good at it. You can work from wherever you want (even if you’re not freelance), you’ll be constantly learning new things or tackling the subjects you love and your wages will only really be limited by how much you can write/how creative you are. On the other hand though, if you’re not so good at it then it’s not quite such a good deal. If you struggle to write well or write quickly then you can find this a very demanding job and if you don’t have the ‘voice’ then you’ll struggle to find work. The key then is to make yourself indispensable. You need to be as good as …

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